FDA Requirements for Growers
FSMA 204 is a newly-passed regulation for fresh produce traceability.
Nobody has time to wrangle with complicated legalese or finicky FDA press releases. Here are the field notes on FSMA 204 and what it means for growers:

The Solution for Growers
It’s More Important to Be Usable Than Advanced
Facing the FSMA mandate, most growers must collect and structure digital data in new ways. But big tech companies are too busy catering to their huge clients to roll up their sleeves and create a tool usable by the average grower. Successful solutions must cater to operations with no IT teams, limited time, and smart budgets. Provision is built for fresh produce with practical usability in mind:
“If you can text, you can use Provision.”
Craig Ogilvie, BC Tree Fruits
“Software like Provision has evolved to be incredibly user-friendly, with a strong emphasis on delivering a seamless end-user experience. It's accessible and straightforward for virtually anyone to use."
Lisa Nicely, Global Food Safety Consultants
“A lot of our operators have English as their second language. If you throw a complex platform in front of them, they’re not going to know what to do with it. We chose Provision because it is a very straightforward, very simple solution.”
Jon Cox, Double Diamond Fruit
Four Simple Steps to Become FSMA-Compliant on Provision
1.
Create a product record in less than 20 seconds.
2.
Use your product record to easily autofill your traceability forms.
3.
Connect your traceability forms together in one click.
4.
Download your FSMA traceability spreadsheet in one click.
“Growers can spend endless hours finding and sorting through hand-written data. This inefficiency takes away from more important goals. Food safety management and traceability should be streamlined with digital food safety tools like Provision, which unlock efficiencies alongside new abilities for process improvement.”
Joan Rosen • Principal & Founder, JC Rosen Resources
The Solution for Networks
To scale the solution from one grower to thousands, Provision has partnered with Kezzler and DNV.
Kezzler is known as the winner of the FDA Food Traceability Challenge. Its software plugs into Provision to aggregate FSMA data from any number of growers into one central view. This simplifies and expedites traceback for companies who handle fresh produce from many suppliers.
DNV services are trusted by more than 12,000 clients in the food sector. Many of these clients are now looking to DNV for guidance on FSMA 204. DNV’s newest offering includes configuration, training, and support services to ensure the successful adoption of Provision and Kezzler solutions. With staff in 100 countries, DNV helps growers reach compliance in their own timezones and languages, with special attention given to local constraints and cultural references.
“Kezzler partnered with Provision because it’s native to fresh produce and the most accessible tool for grower data capture. By integrating our platforms, we can connect data across entire supply chains, delivering seamless traceability for packers, processors, and retailers downstream.”
Frederic Clulow • General Manager - United States, Kezzler
Getting Started
FSMA compliance is an inevitable necessity, so it’s important that growers find usable tools that can deliver digital data compliance. With autofilled records, automatic reports, and smart partnerships, Provision has already saved clients like Double Diamond Fruit up to 80% of their time to pass FSMA practice audits.
The following timeline is recommended to ready your operation for compliance:
